About
It all started when…
A multi-talented entrepreneur and beverage industry professional, Kristina is the driving force behind Kombrewcha’s marketing strategy, brand voice, and public image. She has a decade of hands-on experience in consumer and trade marketing, having managed impactful campaigns for luxury CPG and spirits brands, such as Espolon, Perrier, Stolen Rum, Hpnotiq, and Amstel Light.
Through dynamic partnerships, buzzy events, and consumer education, Kristina and her team are successfully securing Kombrewcha’s place as the leading product in the hard kombucha category. The product is currently the number one selling alcoholic beverage at Whole Foods’ New York locations.
When she’s not spreading the gospel of Kombrewcha, Kristina runs her own jewelry line, KRIMARINO, and practices yoga.